Social & Electronic Media Intern

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Colorado TU is seeking a self-starting, enthusiastic summer Social and Electronic Media Intern to help develop and implement a new set of integrated 21st century communications tools to efficiently and effectively engage and mobilize our 10,000 grassroots TU members and partners throughout the state.

Colorado Trout Unlimited (Colorado TU) is the Colorado-based grassroots arm of the national organization Trout Unlimited, America's leading coldwater fisheries conservation organization. Colorado TU is dedicated to the conservation, protection and restoration of trout and their watersheds. The organization has more than 10,000 member-volunteers from 23 locally-based chapters throughout the state. Colorado TU's vision is that, by the next generation, Colorado's trout will be restored throughout their native range. To accomplish this vision, Colorado TU works to protect, reconnect, and restore fish habitat and then sustain this work by building a diverse movement of businesses, people, communities, and young people to carry our mission of coldwater conservation into the future.

Position Overview and Qualifications

Colorado TU is seeking a self-starting, enthusiastic summer Social and Electronic Media Intern to help develop and implement a new set of integrated 21st century communications tools to efficiently and effectively engage and mobilize our 10,000 grassroots TU members and partners throughout the state. 

This opportunity is ideal for journalism or digital media/graphics design students with a keen interest in sportsmen's conservation issues, electronic communication and social media. Basic social media skills include Facebook and Twitter. Also, experience with HTML, integrated CMS databases like Democracy in Action / Salsa, Photoshop, Adobe In Design, Dream Weaver, and digital video editing are a plus. This is an educational internship so there will be plenty of learning on the job, but candidates with an existing knowledge of social and electronic media will be considered first. This is a great opportunity to put your classwork and training to use to gain experience and contribute to a great cause - protecting and conserving Colorado's rivers and trout.

Duties and responsibilities include but are not limited to:

  • Help develop a social and electronic media strategy for Colorado TU that effectively engages existing sportsmen and women conservationists as well as finding new ways to inspire audiences about the importance and urgency around Colorado's rivers.
  • Help manage Facebook, Twitter, blog, and You Tube accounts – coordinate and with staff to post daily updates and eye-catching posts on a variety of Colorado TU campaigns to Facebook and Twitter, interact with users, and work on building our online community. Drive traffic to our online Action Center.  Edit video clips and generate buzz about important campaigns and issues.
  • Assist the Outreach Director with developing engaging content for the new Colorado TU website, blog, quarterly electronic Newsletter and other electronic and print publications.   \
  • Help build and implement the Democracy in Action / Salsa suite and assist with staff and volunteer training.
  • Work with the President of the Board and the Outreach Director to design a web-based questionnaire that builds profiles for each of our 10,000 members in our new CMS database.
  • Help expand our other online accounts and grow our e-newsletter and social media subscriber base.
  • Basic web-admin tasks - potential to help monitor website and update content, enter information into our CMS, help with image selection, resizing, and publication design.
  • We welcome your ideas! Once you get to know Colorado TU, we'd love for you to take the initiative to try out new ideas on outreach or social media.

Please note: this is a paid three-month internship, working under the supervision of Colorado TU's Outreach Director.  Dates are flexible, but preference will be given for applicants who can begin the week of June 6th, 2011 and commit to a minimum of 20 hours per week. A stipend of $1,000 will be provided through three monthly payments ($300, $300, $400) following each month of the internship.

To apply, please submit a resume, cover letter and short one-page writing sample as a PDF electronically to Erica Stock estock@tu.orgwith the subject line "Social and Electronic Media Intern" no later than May 31st, 2011.

Position open until filled.  No phone calls, please.